Prerequisite: Good understanding of the web environment.
Required Material: A computer with Windows 10
Understand how does AdWords work and know the best practices to create successful campaigns. At the end of this training, the participant will be able to create and optimize basic campaigns:
Content:- Google AdWords basic concepts
- Starting with Google AdWords
- Google’s advertising options
- Understanding Campaigns
- Ad Groups
- Keywords
- Type of Keywords
- Match Types
- Keywords’ research
- The art of writing Ads
- Setting up your Account
- Creating a Campaign
- Payments and billing
- Enhancing your campaigns